Curtis “50 Cent” Jackson Launches His First Capsule Collection: FRIGO Crown®
The luxury limited-edition line will be available in time for the holiday season exclusively at Neiman Marcus and IWearFrigo.com
Award-winning musician, entrepreneur and actor Curtis “50 Cent” Jackson announced the release of his limited-edition capsule collection, FRIGO Crown®, for FRIGO® by RevolutionWear, the leader in men’s luxury undergarments. Jackson’s inspiration for the exclusive line came from the idea of the hierarchy of living, which is why the crown was chosen as the consistent design element. FRIGO Crown® is the pinnacle of everything FRIGO®, utilizing Nano Stitch construction for an intimate, smooth luxurious fit. Nano Stitch® stands for the new generation of high gauge and ultra thin fabrics. It is a top technology which offers an exceptional comfort, thanks to the 50 gauge warp knit and 60 gauge weftknit machines, FRIGO® partnered with one of the only Nano Stitch fabricators in the world to create FRIGO Crown®.
Jackson says, “We have created the ultimate luxury for men with FRIGO Crown®, which is exactly what I envisioned when I set out to design my collection.”
RevolutionWear, Inc. Founder & CEO, Mathias Ingvarsson adds “Jackson has been a dream partner for FRIGO® and we were honored to have him create FRIGO Crown®. He was involved every step of the way designing this line and knew exactly what he wanted the collection to embody. His attention to detail and creative process are unrivaled. This line is the best of the best.”
Created to revolutionize the men’s undergarment industry, FRIGO® offers men optimal comfort with style and practicality in mind. It also features the patented signature FRIGO Zone™, providing ultimate support and adjusts to give a customized fit. The line includes various T-Shirt styles made from enhanced performance fabrics as well. In 2014 it was announced that Jackson, NBA star Carmelo Anthony and Timothy “Timbaland” Mosley purchased a stake in the innovative brand.
FRIGO Crown® is available to order now on www.IWearFRIGO.com. Starting this month, the line will additionally be sold through one of the world’s most exclusive retailers, Neiman Marcus, for the 2016 Holiday season with a limited quantity made.
The line retails for $150 for the t-shirt and $150 for the boxer brief.
ABOUT FRIGO BY REVOLUTIONWEAR
Some of the world’s biggest stars 50 Cent, Carmelo Anthony and Timbaland, have come together along with one of the founders of Tempur-Pedic to form the power-house team behind FRIGO® and are changing the undergarment industry for men. FRIGO®, a Latin derivative meaning “cool and dry,” comes from the Swedish entrepreneur Mathias Ingvarsson, the former Vice President and European Director of Tempur-Pedic. The product line features the patented signature FRIGO ZoneTM, which provides the ultimate support due to the adjustable pouch allowing the wearer to create a customized fit. The product line features superior quality fabrics offering men optimal comfort with style and practicality in mind. The line includes various T-Shirt styles made from enhanced high-tech performance fabrics as well. The FRIGO® product range includes various lines and is currently available at Neiman Marcus, Bloomingdale’s and www.IWearFRIGO.com from $36 to $100.
ABOUT REVOLUTIONWEAR, INC.
FRIGO®’s parent company is RevolutionWear, Inc. It combines innovative design with technology to create radically different, superior products for global distribution. RevolutionWear, Inc. was founded in Sweden, and incorporated in the United States in 2013. The company is headquartered in New York City. www.revolutionwear.com